Tag: #Import 2024-09-24 14:50
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Keep customers who find your online subscription too expensive with better UX
Recently I attempted to cancel an Audible membership that renewed automatically after a free trial. Before online subscriptions, the process of cancelling a service will usually involve a call centre, getting asked some some questions by the customer support team, then being transferred to the accounts or sales department. At this point a more savvy…
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The loudness of the internet
Blogs and social media posts have become too righteous. Online, places to take refuge from the yelling are sparse. There was a time when blogs were a way to escape the drudgery of traditional news. Now the news feels increasingly like a place to relax and unwind. Few write to bring others joy and even…
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Simple questions about loving our work
Do you love your work the way a dancer loves dancing and a painter loves painting? If not, why is your work less important to you than theirs is to them? — Marcus Aurelius, The Meditations: An Emperor’s Guide to Mastery Work that is enjoyable becomes a passion. Today, we do not optimize for passion…
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The forgotten art of fun at work
For all the times we value no sugar-coating, we forget to tell teams how to say things with a smile. For all the times we value efficiency, we forget to tell teams how to do things with joy. For all the times we value risk-taking, we forget to tell teams to receive the results with…
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Focus today, grow tomorrow
A company’s product line can easily become bloated. Without proper discipline it will develop new ideas at the sight of every potential new customer, like a mad teenager picks up instruments to impress each new school crush. As the crush fades, it takes with it the interest in the instrument. What remains is the heap…